fbpx

Ford Invoice Prices & Ford Employee Pricing (Updated for 2021)

Written by Zach Shefska

Zach Shefska is Chief Executive Officer of Your Auto Advocate. Zach co-founded Your Auto Advocate in 2019 after convincing his then retired father (sorry, dad) to join him in an attempt to make the car buying process more confidence-inspiring and consumer friendly.

February 16, 2021

Whether you’re buying a Ford F-150 or a Ford Explorer, knowing the invoice price that a Ford dealer paid for the vehicle is important for negotiations. Knowing the Ford employee pricing plans can also be valuable. Car dealers make the most money on customers who are ill-informed. Well, here at Your Auto Advocate we’re determined that make sure every customer is informed. That’s why we’re excited to share our repository of all Ford invoice prices for 2021.

If you have an invoice from a Ford dealership and you want to submit it to be added to this page, please email me directly: zach (at) yourautoadvocate (dot) com. Please put “FORD INVOICE” in the subject line.

Now on to the fun stuff …

How to read a Ford invoice

Ford’s dealer invoices are relatively simple to comprehend. There are four things we want to look for on a Ford factory invoice:

  1. The markup from invoice price to MSRP
  2. The dealer holdback amount
  3. The floor plan assistance amount
  4. The advertising association amount

Those are the four critical pieces of information you’ll want to know before negotiating a deal on a new Ford. The spread from the Ford invoice price to the MSRP can be calculated by looking at the middle of each dealer invoice. The dealer holdback is labelled “HB” at the bottom of the invoice. Floor plan assistance is labelled FPA. Advertising association assistance is AA.

Ford invoice price 2021

Ford employe pricing (A & Z plan, D plan, and X plan) are all listed on the invoice as well. The A & Z plan pricing is what a Ford employees (and retirees) pay. For X plan pricing is what you’d get if you went through Costco, or another affinity group. D plan is what dealership employees pay.

Ford employee pricing 2021

2021 Bronco Sport Invoice Price

Click here for the 2021 Bronco Sport invoice.

2021 EcoSport Invoice Price

Click here for the 2021 EcoSport S invoice.

Click here for the 2021 EcoSport SE invoice.

2021 Escape Invoice Price

Click here for the 2021 Escape invoice.

2021 Explorer Invoice Price

Click here for the 2021 Explorer Limited invoice.

Click here for the 2021 Explorer Platinum invoice.

Click here for the 2021 Explorer ST invoice.

Click here for the 2021 Explorer XLT invoice.

Click here for the 2021 Explorer Base invoice.

2021 F150 Invoice Price

Click here for the 2021 F150 2WD Supercrew XL 2-7L invoice.

Click here for the 2021 F150 2WD Supercrew XLT 5L invoice.

Click here for the 2021 F150 4WD Supercrew Lariat 3-5L invoice.

Click here for the 2021 F150 4WD Supercrew Lariat 5L invoice.

Click here for the 2021 F150 4WD Supercrew XL 2-7L invoice.

Click here for the 2021 F150 4WD Supercrew XLT 2-7L invoice.

Click here for the 2021 F150 4WD Supercrew XLT 3-5L invoice.

Click here for the 2021 F150 4WD Supercrew XLT 5L invoice.

Click here for the 2021 F150 4X4 Crew XLT 7-3L invoice.

Click here for the 2021 F150 4×4 Supercrew King Ranch 3-5L invoice.

Click here for the 2021 F150 4×4 Supercrew Limited 3-5L Hybrid invoice.

Click here for the 2021 F150 4×4 Supercrew Platinum 3-5L invoice.

2021 F250 Invoice Price

Click here for the 2021 F250 4×4 Crew King Ranch 6-7L invoice.

Click here for the 2021 F250 4×4 Crew Lariat 6-7L invoice.

Click here for the 2021 F250 4×4 Crew Platinum 6-7L invoice.

Click here for the 2021 F250 4×4 Crew XL 6-2L invoice.

2021 F350 Invoice Price

Click here for the 2021 F350 4×4 DRW Crew Lariat 6-7L invoice.

Click here for the 2021 F350 4×4 SRW Crew Lariat 6-7L invoice.

2021 F450 Invoice Price

Click here for the 2021 F450 4×4 Crew Lariat 6-7 invoice.

2021 Ranger Invoice Price

Click here for the 2021 Ranger XL Supercab invoice.

Click here for the 2021 Ranger XLT Supercrew invoice.

2021 Transit Invoice Price

Click here for the 2021 Transit Connect XL invoice.

How you can support Your Auto Advocate

Did you find this content helpful and valuable? If so, there are two ways you can directly support our work. First, share this page with a friend or on social media. Second, consider becoming a Your Auto Advocate member. Thank you!

Take control of your car buying

  • Get expert advice in your one-on-one consultation
  • Empower your price negotiation with unlimited market price reports
  • Access our weekly VIP Car Buying Livestream and get your questions answered!

67% OFF

A $150 value for $49.95!

Package Savings

A $150 value for $49.95!

You May Also Like…

Success Story: Melissa

Success Story: Melissa

We love to hear success stories from the members at Your Auto Advocate. It’s great to see how people are putting our...

12 Comments

  1. Mike M

    Would x plan pricing be the best deal on a Bronco Sport right now since it’s a new model with many dealerships marking the pricing up? Considering ordering one.

    Reply
  2. Roger

    Where’s the expedition? Says every one.

    Reply
  3. Jason H

    Hi Zach. Cool website. Have you looked into having AutoData populate the various makes and models so people could figure out their exact invoice versus just using sample invoices that may not have all the options they want or that the vehicle on the lot has? Perhaps charge a fee for the service, as it really helps to have all the data at your fingertips when shopping various models.

    Reply
  4. Q

    MUSTANG Please.

    Reply
  5. Asher

    Lincoln invoices, please!

    Reply
  6. Darin

    Just ordered an F250 XLT premium with the 7.3 Godzilla gas engine and 4wd FX4 package. Talked to 5 dealers, one was very open and straight up, he had no problem showing me the build sheet with MSRP and invoice side by side. I went in and said straight out, I know what I want, been shopping for nearly a year, if we can get to invoice price plus TTL, no extras I will write the check for the down payment. One dealer was solid on it, the others wanted to play games. I am happy with my deal as the inventory is low on these trucks and finding an XLT with the 7.3 in the color I wanted is very difficult. You information helped a lot. Thanks

    Reply
  7. BILL McCLISTER

    First off HUGE thanks. I have a 2021 F-350 4×4 drw ordered with a Build week of 3-29-21 and this has helped me put together a full options price list, And figure out pretty close what % HB, FPA, and AA is. My dealer has a special deal with the local electric co-op membership that is supposed to be x-plan pricing for members but not through Ford. So I got to use my ford private cash offer of $2000. and $250. factory incentive. And they get to charge me their $289. doc. fee. The best I can tell I got the truck for invoice + $263.00 Here is the math. Invoice less my incentives using the invoice prices found on this page.
    MSRP: 80680.
    my quote: 73950. My “x-plan” price From the dealer.
    Invoice: 73687. From the posted invoice prices found here.
    difference: 263.

    HB 1574.
    FPA 986.
    AA 1177.
    Diff 263. =
    Total $ 4000. Profit to the dealer.
    My price with incentives $ 6730. below MSRP
    Now I just need help getting a good price on my trade. 2017 F-350 4×4 drw Lariat ultimate + more options with 38000.mi
    Books show trade should be around 60000. there hitting me at 53000. Retail is around 63-64000.

    Reply
  8. Denis Sullivan

    Hello- I am a recent subscriber to your channel, and it has been a great help! I am on the cusp of buying a 2021 F350 King Ranch DRW, and I a doing a factory build order. So, I have a few questions.

    1. I don’t see the F350 KR invoice here, but I am assuming the invoice price for options remain the same regardless of the trim line?
    2. Also, does the dealer HB and FSA remain constant regardless of the dealership?
    3. When I do a factory build order, at what point does the VIN become known? Will I be able to get a market report in time to make a difference?

    Thanks!

    Reply
    • Zach Shefska

      Dennis, welcome to the Your Auto Advocate community! Great questions. Yes, the invoice price for options should be the same. HB and FPA are constants. On a factory order entering the VIN in the YAA app won’t provide any real insight.

      Reply
  9. rance

    Need to do Chevy and Gmc trucks

    Reply

Submit a Comment

Your email address will not be published. Required fields are marked *

email newsletter

Join thousands of others!

Negotiating tips, money-saving tricks, and car buying advice. One new guide each week. No spam ever.

You have Successfully Subscribed!

Get early access!

The Your Auto Advocate platform is still in development. If you'd like early access, share your name and email and we'll contact you as soon as possible.

Thank you for your interest. We've received your information.

Share This

Share This

Share this post with your friends!